Manmohan Singh, PM, India
“Brand Manmohan is fascinating because his strength lies in his un-glamorous, non-pushy, non-aggressive persona. He combined trust and decency with economic reforms to bring back dignity to the high office,” says media personality, Pritish Nandy. Only the second person to don the PM’s hat after a full five-year term, Manmohan Singh represents an impeccable blend of politics, integrity and honesty. The 77 years-old has already undergone one bypass surgery, but his brand value was strong enough to win him (and his party) a thumping victory in the 2009 General Elections.
Getting into controversies based on personal animosities is not his style, which gives this brand a ‘clean’ image. If his early 90s stint as the Finance Minister, he won the hearts of industrialists; today, it’s India’s middle-class which is celebrating his clean and cultured image. From a reformer to a leader of reformers, from just another politician, to a brand and if he deepens his connect with the aam aadmi, we may soon see this scholar evolve into a super brand! Is Soniaji listening?
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
The Sunday Indian:- B-SCHOOL RANKING SCAMSTERS EXPOSED!
For Exclusive Footage by Sunday Indian Click Here
Outlook Magazine's B School Ranking Scam Exposed
Don't trust the Indian Media!
IIPM exposes Career 360 and Mahesh Peri scam
IIPM - We will change your outlook : Career 360 and Mahesh Peri scam is exposed
IIPM: An intriguing story of growth and envy
Prof Arindam Chaudhuri of IIPM on MF HUSAIN
IIPM Related Links
IIPM ISBE Programmes
Follow Arindam Chaudhuri on Twitter
IIPM B School on Twitter
Exclusive In chat with Society Magazine - Prof. Arindam Chaudhuri
“Brand Manmohan is fascinating because his strength lies in his un-glamorous, non-pushy, non-aggressive persona. He combined trust and decency with economic reforms to bring back dignity to the high office,” says media personality, Pritish Nandy. Only the second person to don the PM’s hat after a full five-year term, Manmohan Singh represents an impeccable blend of politics, integrity and honesty. The 77 years-old has already undergone one bypass surgery, but his brand value was strong enough to win him (and his party) a thumping victory in the 2009 General Elections.
Getting into controversies based on personal animosities is not his style, which gives this brand a ‘clean’ image. If his early 90s stint as the Finance Minister, he won the hearts of industrialists; today, it’s India’s middle-class which is celebrating his clean and cultured image. From a reformer to a leader of reformers, from just another politician, to a brand and if he deepens his connect with the aam aadmi, we may soon see this scholar evolve into a super brand! Is Soniaji listening?
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
The Sunday Indian:- B-SCHOOL RANKING SCAMSTERS EXPOSED!For Exclusive Footage by Sunday Indian Click Here
Outlook Magazine's B School Ranking Scam Exposed
Don't trust the Indian Media!
IIPM exposes Career 360 and Mahesh Peri scam
IIPM - We will change your outlook : Career 360 and Mahesh Peri scam is exposed
IIPM: An intriguing story of growth and envy
Prof Arindam Chaudhuri of IIPM on MF HUSAIN
IIPM Related Links
IIPM ISBE Programmes
Follow Arindam Chaudhuri on Twitter
IIPM B School on Twitter
Exclusive In chat with Society Magazine - Prof. Arindam Chaudhuri
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