IIPM Admission

Thursday, June 12, 2008

GOOGLE


Why Study Abroad When IIPM Gives You 3 global Advantages!

Brand Google is soaring globally, but its India strategy clearly needs more punch

EveryGOOGLE - The DoubleClick acquisition will boost Google’s ad business one loves the $144.6 billion giant Google! And why not, thanks to them, you have the world at your finger tips! It might have slipped fifteen places to a seemingly unimpressive number 37, but surely, with 53.7% of the world search-engine market share, it undisputedly stands tall and worthy to be called a brand that garners a swashbuckling $10.6 billion in revenues during 2006 (at a growth rate of 121.6%, since 2002). The year 2006 also witnessed quite a few acquisitions, starting with Google’s acquisition of YouTube – a popular video sharing website, making it a huge rage among the youth. Then in October 2006, it cemented its hold even on the working population with its acquisition of Jot Spot, an enterprise social software. Despite its activities being on a global scale, India has not found itself out of action when it came to playing a role in this giant’s business development. The brand has given millions of Hindi-speakers a reason to rejoice with Google News in Hindi and has even come out with two venture capital funds, Seedfund and Erasmic. Shailesh Rao, MD, Google India told 4Ps B&M: “We want to be a catalyst for the India entrepreneurial spirit and create new services for the Indian market.” Google has also initiated its ‘click-to-call’ ads in India, a tie-up with Bharti Airtel to provide a mobile search option. Brand ‘Google’ has clearly left its competitors with no choice, but to ogle!

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An
IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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9 comments:

ashwani said...

There are many search engines all over the WWW, but Google has created a distinct reputation for itself with its easy search facilities and comprehensive results that provide lots of related information at an awesome speed.

Ritesh said...

How is IIPM for pursuing one's BBA or MBA?

Anonymous said...

What is the rank of IIPM?

ashish said...

World's Best Search Engine is Google.

anupam said...

how to join in iipm. Is there any entrance exam. Or else can we join directly?

ashish said...

I wanna join iipm college for bba in hyderabad.what is the description of this course .?

rahul said...

Google is World's best Search Engine.

Mohan said...

IIPM placements in the New Delhi and across India are the world best placements.

Rahman said...

We believe on Google Search.