Union Finance Minister Pranab Mukherjee in his Union Budget 2012-13

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Union Finance Minister Pranab Mukherjee arrives at Parliament House to present the Union Budget 2012-13 in New Delhi on March 16, 2012.

The Union Budget 2012-13 stated that full exemption from excise duty is currently available to hand-made matches while others attract the standard rate. It is proposed to reduce excise duty on matches manufactured by semi-mechanised units from 10 per cent to 6 per cent.

A large number of tax payers turn up for filing the IT returns in New Delhi. The IT exemption limit for salaried people has risen to Rs. 2 lakhs. From Rs. 2 lakhs to Rs. 5 lakhs it is 10 per cent. From Rs. 5 lakhs to Rs. 10 lakhs it is 20 per cent and above Rs. 10 lakhs it is 30 per cent.

The Right to Education (RTE) Act is being implemented with effect from April 1, 2010 through the Sarva Shiksha Abhiyan (SSA). For 2012-13, the Union Finance Minister Pranab Mukherjee, in his Union Budget 2012-13, provided Rs. 25,555 crore for RTE-SSA. This is an increase of 21.7 per cent over 2011-12.

National Urban Health Mission is being launched to emcompass the primary healthcare needs of people in the urban areas. The Pradhan Mantri Swasthya Suraksha Yojana (PMSSY) aimed at setting up of AIIMS-like institutions and upgradation of existing Government medical colleges is being expanded to cover upgradation of 7 more Government medical colleges. It will enhance the avaailability of affordable tertiary health care.

According to Union Finance Minister Pranab Mukherjee, agriculture will continue to be a priority for the Government. The total plan outlay for the Department of Agriculture and Cooperation is being increased by 18 per cent from Rs. 17,123 crores in 2011-12 to Rs. 20,2 08 crores in 2012-13. The outlay for Rashtriya Krishi Vikas Yojana (RKVY) is being increased from Rs. 7,680 crores in 2011-12 to Rs. 9,217 crores in 2012-13.

In his Union Budget 2012-13 speech the Union Finance Minister Pranab Mukherjee said his attention has been drawn to the plight of a few sectors that are highly labour-intensive and produce items of mass consumption. As a measure of support, he proposed to enhance basic customs duty on bicycles from 10 per cent to 30 per cent and on bicycle parts from 10 per cent to 20 per cent.

A provision of Rs. 1,93,407 crores has been made for Defence Services which include Rs. 79,579 crores for capital expenditure. As always, this allocation is based on present needs and any further requirement would be met. Government is making efforts to increase the availability of residential quarters to forces. In 2012-13, it is envisaged to construct nearly 4,000 residential quarters for Central Armed Police Forces for which Rs. 1,185 crore is allocated.

Along with water quality, poor sanitation is one of the factors contributing to malnourishment. He also proposed to increase the budgetary allocation for rural drinking water and sanitation from Rs. 11,000 crore in 2011-12 to Rs. 14,000 crorre in 2012-13. This is an increase of 27 per cent.

According to Union Budget 2012-13, for the Indian economy this was a challenging year. A number of global and domestic factors militated against the growth that had revived in the last two years. But India has thrived under challenges and India will do so now. The sovereign debt crisis in the Euro Zone intensified, political turmoil in Middle East injected widespread uncertainty, crude oil prices rose, an earthquake struck Japan and the overall gloom refused to lift.

Union Finance Minister in his Union Budget 2012-13 has increased the basic customs duty on standard gold bars; gold coins of purity exceeding 99.5 per cent and platinum from 2 per cent to 4 per cent and non-standard golds from 5 per cent to 10 per cent, In sync, basic duty on gold ore, concentrate and dore bars for refining is being enhanced from 1 per cent to 2 per cent. On the excise side, duty on refined gold is being increased in the same proportion from 1.5 per cent to 3 per cent.

In the Union Budget 2012-13, the Finance Minister Pranab Mukherjee said completely built units of large cars/MUVs/SUVs having engine capacity above a prescribed threshold and whose value exceeds $ 40,000 per vehicle are permitted for import without type approval. Basic customs duty on such vehicles is being enhanced from 60 per cent to 75 per cent ad valorem.

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IIPM: A leader in Academic excellence

IIPM being a leader in Academic excellence is a part of this growth and is serving its better than the best MBA graduates to biggest names in India Inc. over the last 35years of its presence. Our students can be found in every function of an organization in Fortune 500 companies with no geographical boundaries. In addition IIPM now with its international placement offices has started to focus on international placements as we have seen our students after being employed for some years in national locations move out for prospects abroad and are working at senior levels in countries like Singapore, America, Australia, Dubai, London, Canada and the list is endless. In the current year the highest national package for an IIPM student was Rs. 12 lacs and seven students were selected. Our national recruiters are leaders in their industries like Consulting; Price Waterhouse Coopers, Deloitte Consulting…, Banking; Citibank, ICICI Bank, HSBC, Standard Chartered, HDFC, ABN Amro, Kotak Bank, American Express…, Financial and Research services; Evalue serve.com,Copal Partners, WNS Global, Pipal Research, IMRB, Karvy Consultants, Prudential ICICI, G.E Money, Citifinancials…, Consumer products; Eveready Industries, Asian paints, HLN, Berger paints, LG, Bluestar ... , Insurance; ICICI Prudential, Bajaj Allianz, Met Life, Tata AIG, Aviva Life, Birla Sunlife… , Information Technology and services ; Oracle Corporation, HP, IBM, Intel, HCL, Hutchison… And many more industry leaders like Yamaha Motors, Essar Group, DLF universal, Shaw Wallace, Sahara India, Reliance Communications, Anand rathi, NEI, Bharat Shell, Malwa Group…

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A Planman Group and Arindam Chaudhuri initiative, "Star Realty 2011-12 - Lords Of The Land

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A Planman Group initiative, "Star Realty 2011-12 - Lords Of The Land", which claims to be India's first-ever Real Estate Bible, was recently unveiled in the capital by the union minister of urban development, Kamal Nath and Arindam Chaudhuri, editor-in-chief, Planman Media.

The book conferred the title of "Star Realty" to the top 50 real estate brands in the country, which were selected based on a survey conducted across 10 cities in the country - including thousands of respondents by the Indian Council for Market Research (ICMR). The evening witnessed leading real estate companies and their extraordinary leadership being honoured for their great contribution to shaping the landscape of the country.

""Star Realty 2011-12 - Lords Of The Land" is a brilliant initiative and I would like to congratulate the Planman Group and Arindam Chaudhuri,"Nath said after the unveiling. Gracing the event were the top honchos of the real estate fraternity, including the likes of Harshvardhan Neotia, Pranav Ansal, Anil Kumar Sharma, Navin Ansal, Raseel Gujral Ansal, Shabnam Singhal, Vidya Basarkod, etc.

"It's a great day for the Indian real estate sector," stated Arindam Chaudhuri and urged the sector to bolster housing for the lower and middle-class. The book highlights the growth prospects and drivers for the sector through a comprehensive industry review and analysis, and features the maestros of modern Indian architecture in a never-before-seen avatar.

ABOUT PLANMAN GROUP: With a vision to offer world-class solutions and support diverse business models and entities, the Planman Group strives to deliver significant advantages and value to its clients and partners through innovative services and flexible solutions. Planman’s team of specialists have honed their expertise in diverse fields, such as Management Education, Market Research, Public Relations, Advertising & Branding, HR Consulting & Advisory, Training & Development, Search and Selection, Outsourcing, etc. The Planman workforce works aggressively on innovation, dynamism, knowledge enhancement and customer centricity.

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Always take right and timely decisions

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MR. GAURAV KANWAL
HEAD – DISTRIBUTION CHANNELS, SOUTH
ASIA AT ADOBE SYSTEMS INCORPORATED
BATCH: 1997-2000


HIS EXPERIENCE IN MARKETING & CORPORATE JOURNEY BROUGHT FORWARD BY SHREYA BHATIA

Simple, down to earth, hardworking, well planned and a true professional is what defines Mr. Gaurav Kanwal, who has tasted success and is known to deliver his best. He leads his team by performing a consultative role and draws immense trust and confidence from his team-mates. He is a thorough marketing person which has helped him grow the business of every employer he worked with. Mr. Kanwal attributes the success he has achieved in his career to the knowledge that he has gained over the years. Mr. Kanwal has changed industries from Management consulting, Ceramics, Hospital & Health care to Computer software, this had helped him expand his knowledge base in various areas. He works within the boundries and yet he is innovative and this is what sets him, apart from the others.

An alumnus of the 2000 batch, the corporate journey for Mr. Gaurav Kanwal started with Feedback Ventures, a management consulting organization where he worked as a Marketing Executive for one year and two months. He then got an opportunity to work with Corning International where he started their retail business heading the regional sales and marketing for north and south India and worked with the company for five years. He then switched over to the hospital and healthcare industry where he worked with International SOS Services, that was providing medical and security services for most of the Fortune 500 companies, his stay there lasted for eight months. His next change was Symantec Corporation, a computer software company where he was the country Sales manager – India and SAARC for consumer products and solutions. Here he was assigned the responsibilityof setting up the distribution channel for the company in Sri Lanka, Bangladesh, Nepal which he successfuly executed by making the products available in more than four fifty cities. It was only a month back that his current employer, Adobe Systems Inc hired him to head their distribution channels for South Asia.

With approximately 12 years of experience in the area of marketing, Mr. Kanwal feels that marketing is largely responsible for connecting the brand

With the customers.

He says that the world of marketing has seen a complete change and the virtualization of work place purely depends upon the type of product. FMCG, retail, and for various other sectors marketing tactics are changing. End customers play a very important role for a marketer. How a brand shows itself creates a lot of difference. Social media is also increasingly gaining importance in making people aware about various products.

Mr. Kanwal shares with us the challenges that he currently faces on a daily basis in his chosen field of marketing communication. The changing mindsets of people and their preconceived notions poses a huge hurdle to work around.A lot of brands are making a noise in the market today, but wher the customer’s face a problem is which brand to actually trust. Since peer group impacts a lot of people today, it is important to bring about that change. The second major challenge is how to target the audience. Thirdly, to find out who is creating the negative brand image and positive brand image for your product and lastly, how to engage people at each level as most of the geographies today have tier I, tier II, tier III and tier IV cities.

On probing to know more about awareness as against brand image, Mr. Gaurav Kanwal comments that in his mind, both are related to each other. Brand awareness helps create a brand image. A marketer should have the ability to position his brand in the minds of consumers.

Mr. Kanwal feels that various elements are needed to provide a brand its competitive advantage. It includes consistent interaction and creating a positive image of the brand in the customers mind. Providing superior quality products to your customer, making the products easily available in the market and providing after-sales support services for the products are some of the key requirements of building a positive brand image and sustaining it.

Commenting upon his leadership style, he believes in using a consultative approach and whenever a new person is hired, for a few months he considers it a hand holding period and helps the person to grow. Mr. Kanwal acts as an umbrella for his team. He appreciates their work in public and reprimands them in private and tries to create a healthy work environment for them.

Going back to his MBA days at IIPM, he says, that the two years were filled with fun and frolic. He used to enjoy the IIPM festivals a lot particularly the Aagman and the Amaze festivals. To the young professionals seeking to go higher up the ladder in their fields, he suggests them to be true to themselves and have confidence in their abilities.

“Whenever stuck on a crossroad, they should see what is the worst that can happen and then take the right and timely decision”, feels MR. Kanwal. When he is not working Mr. Kanwal fancies going out with friends, watching TV and traveling to new places. Cult wishes that he keeps going places and enjoys grand success at Adobe.

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