It’s a timeless beauty: After coming out with an aggressive media campaign, Volkswagen perfectly complimented it with the launch of the much-awaited Beetle in the country. Popularly known as the ‘Bug’, Beetle is expected to chart a new success story for Volkswagen in India. In fact, Beetle is the first Volkswagen car that people remember for its unique shape and reliability. Priced at Rs.20.45 lakh (ex-showroom Delhi), the New Beetle is equipped with a 2-litre, 4-cylinder petrol engine and is paired with a six-speed automatic transmission. The pricing may seem a little hefty but it is more directed towards creating a temptation for Volkswagen brand in India. Moreover, it has already become ‘Das Auto’ of 2009 in no time in the country.
Pawan Chabra
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
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IIPM makes record 10,000 placements in five years
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Detail of all IIPM branches
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IIPM, GURGAON
IIPM 3-year full-time Integrated (MBA BBA) Programme
IIPM 2-year full time Programme (leading to the award of the MBA degree from IMI)
Pawan Chabra
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2010.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM enters into media education
IIPM makes record 10,000 placements in five years
TSI exposes b school ranking scamsters Mahesh Peri of Career 360 and Premchand Palety of C fore. - For Complete Sting Operation Video Click Here
Pioneer Exposes the fraud called Mahesh Sharma and Mahesh Peri of Career 360 and Barbel Schwertfeger of mba-channel.com
Detail of all IIPM branches
IIPM - Admission Procedure
IIPM, GURGAON
IIPM 3-year full-time Integrated (MBA BBA) Programme
IIPM 2-year full time Programme (leading to the award of the MBA degree from IMI)
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